Proof of magic: Former VP of Marketing turned agency founder. Over a 20+ year career has built, scaled, and sparkled her way through industries from fintech to healthcare, from power boating to supplements and beauty. She now channels all that big-brand know-how into small-biz glow-ups.
Strongest unicorn power: Doing mental gymnastics worthy of an Olympic medal — translating complex chaos into copy that makes people feel things.
Geeks out over: Playing brand-customer matchmaker. The thrill of turning a “maybe someday” audience into a “where do I sign?” crowd.
Words of wisdom: Creativity without intention is just glitter in the wind.
Best/Worst marketing trend:
Best — Brands leaning into weird, wonderful authenticity.
Worst — Stock photo smiles that haunt your dreams.
What inspires her: Entrepreneurs chasing their “what if” moments — and anyone brave enough to build something out of pure belief.