You’ve seen it before: the standard packages, the turnkey solutions, and the design templates. It sounds great to get started immediately, right? That might be helpful for onboarding your new CRM, but it can be disastrous when it comes to marketing your business.
These one-size-fits-all “marketing strategies” are everywhere. We have pretty strong opinions on them. (They’re lazy, and they don’t work.) We’re tired of agencies using them to draw in SMBs that are looking for an affordable solution, only to be left with a smaller budget and zero ROI. We know that your business’s challenges, triumphs, and goals are unique, and we believe that your marketing playbook should be too. As Unicorn Creative co-founder, Lindsey Harris, puts it: “I am never going to recommend a service because it’s part of a standard package. And I’m never going to talk to a client about something because it’s an upsell opportunity. That’s just pushing the wrong agenda in our viewpoint.”
Instead, every decision we make for your business is intentional, and every solution is tailored to your brand, audience, and goals. It’s our job to understand what you want to achieve and figure out the path that will get you there.
That all starts with a friendly, no-stress discovery call. We’re not going to bore you with a PowerPoint or prepared sales pitch. We’ll just chat like colleagues having a coffee together. “We want to understand not only some of the insights about the brand and the business but also the team that we’ll be working with,” Lindsey explains. “What we are excellent at is creating that relationship between brand and customer – and we love to see that happen – but it starts with creating a relationship with the business people because they are representative of that brand.”
We are focused on creating a plan that works for you and your business’ needs, not following a process just because that’s how it’s been done before. We have the experience to translate our success for others into a bespoke solution for you.
If you’ve got 30 minutes, let us know and we’ll get that discovery call on the calendar.
